Putting it all on the table- Food Fete Goods!

Putting it all on the table- Food Fete Goods!

I should be ashamed of myself- for years I too believed that maraschino cherries had formaldehyde in them- the stuff they put in dead people- someone told me this when I was like 8- and now here I am… years and many food science degrees later- still believing that this is the case. Crazy! Turns out that years ago- a writer for a national news magazine confused formaldehyde with benzaldehyde- a flavor that is extracted from cherries, walnuts and almond pits. Well, Cherry Man Farm To Market Maraschinos put a stop to all that nonsense— not only are they NOT made with Formaldehyde- but they don’t even have any artificial colors or flavors in them. It’s a whole new world of Maraschinos out there!

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All Natural- No Artificial anything and no formaldehyde!

Its been a few years since I attended Food Fete- the special fancy event that happens AFTER the fancy food show and is exclusive for companies that want more product exposure and want to mingle with elite members of the esteemed press. I was AMAZED at how BIG this event has become! There must have been 60+ companies there! Most brand new companies that I had never heard of- and a few established  companies that were launching their latest flavor/product concept. For example, Pepperidge Farms was demo’ing their Goldfish Mac & Cheese products.

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And here I thought Kraft and Annie’s had that market covered— enter Pepperidge Farm! They also had some cool puffy spicy goldfish crackers too! Lucky for you I am posting a picture because I can’t find it on their website!!! See, Food Fete Works!

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Puffy and spicy– and flavorful!

Entering into the show, they were serving Ole Smokey Moonshine cocktails- I passed on that because I don’t do the booze (read here why) – but great packaging right!?

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Moonshine – glass jars

I always though Kohler only made kitchen sinks and faucets- but now they make chocolate. I was more impressed with their press kit though, it was a fancy key USB in a box- I will cherish that key thing forever.

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the coolest of all media kits- a USB that looks like a key– in a box

The sneaky chef is sneaking vegetables into your marinara sauce and into the pasta- Now, while I don’t totally understand why they have to be SNUCK in –why can’t kids just be OK with it- at least they are there- and being eaten and that’s all that matters. But here is the part I am not clear on- they have a new veggie pasta on the market but I can’t find any online information—as a food scientist, I want to know how they got the veggies into the pasta. Stay tuned!!!

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Jama Cocoa is a start up company run by Jamasen Rodriguez and five other undergrads- the company combines modern, urban art world with the realm of delicious chocolate confections. They achieve this by partnering with both upcoming and established artists and featuring their artwork on their chocolate boxes. I think they should feature the artwork by Zariart.com who designed the cover of my new book!  The Food Business Tool Kit For Entrepreneurs (mini plug for my book here!)

my awesome book cover- of my great new book!

I also really liked the Jcoco Chocolate from Seattle– more cool packaging (beautiful women featured on the labels) and cool owners.

sexy women on the package!

sexy women on the package!

They promised to attend my RCA chocolate event in a few weeks in San Francisco-being held at Charles Chocolates with a microbiologist speaking about food safety and confections.

I think Lamb is like this forgotten meat in the U.S. – we should all eat more of it and if you visit the lean on Lamb website, they have tons of great recipes!

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eat more lamb!

I have to give a shout out to all California organizations (since I LIVE in California)  because they are just trying to support the farmers!  – the Almond Board of California , the California Milk Advisory BoardCalifornia Olive Ranch, and the California Olive Committee! I felt right at home at this years Food Fete!

Go All Things California!

Go All Things California!

I left the show with two heavy bags – took a taxi across town to meet my friend for dinner- he took a bunch of my chocolate bars, my veggie pasta (now I will NEVER know how they did it!) and some of my half popped popcorns!

sort of like corn nuts-- but not..

sort of like corn nuts– but not..

I got home and lay everything out on the table- wondering which items would come with me to Canada and then back to San Francisco.

Mom took the Lucini olive oil – so I don’t get to keep that– and more chocolate bars were removed from my bag when I was not looking– I did get to eat the Two Fold Foods Savory nuts for breakfast- trying to do the Paleo protein thing— so nuts work for that!

Nuts for breakfast

Nuts for breakfast

Mom snagged this shwag bag item

Mom snagged this bottle—

 

 

 

 

 

 

 

 

I want to thank Jeff Davis for putting on a great event- Great to be exposed to new products on the market- Glad to be able to share the information with my readers!  There were tons of other great products at the show but I can’t write about every single one— they are all listed HERE  because I thought everything was delicious!

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